What We Do
Our meticulously crafted promotional campaigns are engineered to captivate audiences and propel brands forward. Through insightful audience targeting and thought-provoking creative concepts executed across channels, we forge immersive experiences that foster brand awareness, convert consumers, and amplify market dominance.

Digital
Unleash the full potential of your shopper marketing efforts by leveraging the unparalleled power of digital tactics. In today’s fast-paced, ever-evolving consumer landscape, integrating email marketing, digital ads, and promotional websites into your overall strategy is essential for engaging your target audience, driving brand awareness, and ultimately, boosting sales. By harnessing the precision and personalization of email marketing, the attention-grabbing impact of digital ads, and the immersive, informative experience of promotional websites, you can:
- Forge deep, meaningful connections with your target audience, fostering long-term brand loyalty and advocacy. Reach shoppers at every stage of their purchasing journey, from initial awareness to final decision-making, with tailored, relevant content that resonates with their unique needs and preferences.
- Drive measurable results for your brand, including increased product trial, higher conversion rates, and sustainable revenue growth. Gather valuable data and insights about your shoppers’ behaviors, preferences, and purchase patterns, enabling you to continuously refine and optimize your shopper marketing strategies for maximum impact.
By embracing the limitless possibilities of digital tactics, you can elevate your shopper marketing efforts to new heights, ensuring that your brand remains at the forefront of your target audience’s minds and hearts. Our expert team is dedicated to helping you harness the full potential of email marketing, digital ads, and promotional websites, crafting a comprehensive, cohesive digital strategy that drives unparalleled results for your business
Harness the power of strategic print tactics to engage shoppers at every stage of their purchasing journey, driving product trial, increasing sales, and fostering long-term brand loyalty. By leveraging a comprehensive range of print solutions, including mailers, newspaper inserts, point-of-purchase (POP), and on-pack coupons, you can:
- Capture the attention of shoppers at critical decision-making moments, such as when they are actively browsing in-store or considering their purchase options, ultimately driving product trial and encouraging brand switching. Facilitate cross-promotions with complementary items, maximizing the impact of your shopper marketing efforts and increasing the average basket size for your brand.
- Effectively clear out existing product inventory to make way for new packaging or showcase your latest packaging updates, ensuring a fresh, up-to-date brand presence on the shelf. Incorporate QR codes that link to digital coupons or your brand’s website, adding incremental value and engagement to your in-store presence and providing shoppers with a seamless, omnichannel experience.
Our expertly crafted print tactics are designed to drive measurable results for your brand, whether your goal is to increase product trial, boost sales, or enhance brand awareness. By strategically integrating print solutions into your overall shopper marketing strategy, you can effectively reach and engage your target audience at every touchpoint, fostering a strong, lasting connection between your brand and the shoppers who matter most.


Harness the power of strategic print tactics to engage shoppers at every stage of their purchasing journey, driving product trial, increasing sales, and fostering long-term brand loyalty. By leveraging a comprehensive range of print solutions, including mailers, newspaper inserts, point-of-purchase (POP), and on-pack coupons, you can:
- Capture the attention of shoppers at critical decision-making moments, such as when they are actively browsing in-store or considering their purchase options, ultimately driving product trial and encouraging brand switching. Facilitate cross-promotions with complementary items, maximizing the impact of your shopper marketing efforts and increasing the average basket size for your brand.
- Effectively clear out existing product inventory to make way for new packaging or showcase your latest packaging updates, ensuring a fresh, up-to-date brand presence on the shelf. Incorporate QR codes that link to digital coupons or your brand’s website, adding incremental value and engagement to your in-store presence and providing shoppers with a seamless, omnichannel experience.
Our expertly crafted print tactics are designed to drive measurable results for your brand, whether your goal is to increase product trial, boost sales, or enhance brand awareness. By strategically integrating print solutions into your overall shopper marketing strategy, you can effectively reach and engage your target audience at every touchpoint, fostering a strong, lasting connection between your brand and the shoppers who matter most.

Omnichannel
In today’s complex, multi-faceted consumer landscape, implementing an omnichannel shopper marketing strategy is crucial for engaging your target audience, driving brand loyalty, and achieving long-term business success. By seamlessly integrating various touchpoints, including in-store experiences, digital platforms, and traditional media, an omnichannel approach enables you to:
- Provide a cohesive, consistent brand experience across all channels, reinforcing your message and building trust with your target audience. Meet shoppers wherever they are in their purchasing journey, offering relevant, personalized content and experiences that cater to their unique needs and preferences.
- Drive measurable results for your brand, including increased product awareness, higher conversion rates, and sustainable revenue growth. Gather comprehensive data and insights about your shoppers’ behaviors, preferences, and purchase patterns across multiple channels, enabling you to make data-driven decisions and optimize your marketing strategies for maximum impact. Foster a strong, emotional connection between your brand and your target audience, encouraging long-term loyalty and advocacy that extends beyond individual purchases.
By embracing an omnichannel approach, you can unlock the full potential of your shopper marketing efforts, ensuring that your brand remains top-of-mind and highly relevant in an increasingly competitive marketplace. Our experienced team is committed to helping you develop and execute a powerful, cohesive omnichannel strategy that drives unparalleled results for your business, maximizing your ROI and setting the stage for long-term growth and success.
Cause Marketing
In an era where consumers increasingly prioritize brands that align with their values and make a positive impact on society, implementing a cause marketing shopper marketing program is a powerful way to differentiate your brand, build customer loyalty, and drive meaningful change. By strategically partnering with a relevant charity or social cause and integrating this partnership into your shopper marketing efforts, you can:
- Forge a deep, emotional connection with your target audience, demonstrating your brand’s commitment to social responsibility and shared values. Enhance your brand’s reputation and credibility, positioning your company as a purpose-driven, socially conscious organization that goes beyond mere profits. Drive increased engagement and participation from shoppers, as they feel more motivated to support brands that contribute to causes they care about.
- Boost sales and market share, as consumers are more likely to choose brands that make a positive difference in the world, even if it means paying a slight premium. Foster long-term customer loyalty and advocacy, as shoppers develop a strong sense of identification and connection with your brand’s mission and values.
By embracing cause marketing as a central component of your shopper marketing strategy, you can tap into the growing desire among consumers to make a difference through their purchasing decisions. Our expert team is dedicated to helping you identify the right cause partnership and develop a powerful, integrated cause marketing program that resonates with your target audience, drives measurable results for your brand, and contributes to a better world.


Cause Marketing
In an era where consumers increasingly prioritize brands that align with their values and make a positive impact on society, implementing a cause marketing shopper marketing program is a powerful way to differentiate your brand, build customer loyalty, and drive meaningful change. By strategically partnering with a relevant charity or social cause and integrating this partnership into your shopper marketing efforts, you can:
- Forge a deep, emotional connection with your target audience, demonstrating your brand’s commitment to social responsibility and shared values. Enhance your brand’s reputation and credibility, positioning your company as a purpose-driven, socially conscious organization that goes beyond mere profits. Drive increased engagement and participation from shoppers, as they feel more motivated to support brands that contribute to causes they care about.
- Boost sales and market share, as consumers are more likely to choose brands that make a positive difference in the world, even if it means paying a slight premium. Foster long-term customer loyalty and advocacy, as shoppers develop a strong sense of identification and connection with your brand’s mission and values.
By embracing cause marketing as a central component of your shopper marketing strategy, you can tap into the growing desire among consumers to make a difference through their purchasing decisions. Our expert team is dedicated to helping you identify the right cause partnership and develop a powerful, integrated cause marketing program that resonates with your target audience, drives measurable results for your brand, and contributes to a better world.

New & Emerging Brands and Products
Our Shopper Marketing team guides new and emerging brands through the intricate journey from product development to successful retail distribution. We offer a comprehensive suite of services tailored to nurture your brand’s growth and drive its success in the market.
- We conduct a thorough review of your product, analyzing the name, packaging, pricing, and online reviews to ensure it resonates with your target audience and stands out in a crowded market.
- Our team leverages extensive industry relationships to conduct in-depth market research, providing valuable insights into competitors and the overall landscape to empower informed decision-making. We review your distribution and brokerage plans, ensuring seamless production, logistics, and distribution strategies that reach your intended market efficiently and cost-effectively.
- Our agency helps define your value proposition, differentiation, and target demographic, enabling us to craft tailored marketing and promotional strategies that resonate with your audience.
- Our team crafts comprehensive new item presentations tailored to your targeted retailers that include promotional calendars strategically aligned with your product’s lifecycle and market trends, ensuring your brand maintains top-of-mind awareness and capitalizes on prime selling periods.
With our deep understanding of consumer behavior and retail dynamics, our Shopper Marketing team is uniquely positioned to support new & emerging brands throughout their journey. From product development to successful market penetration and sustained growth, we optimize your product’s visibility, appeal, and financial viability through a holistic approach that includes market research, business model evaluation, and streamlined onboarding for new vendors and product introductions.
You’ll be in good hands

Stacey Shinneman
Stacey has an MBA and nearly 30 years of experience in the consumer packaged goods and grocery retail industries, on both the agency and food broker sides. She has an extensive history of collaborating with major retailers and consumer packaged goods companies creating and executing strategic shopper marketing programs that effectively address client needs while integrating both brand and retailer goals and objectives. Viewed by clients and colleagues as a trusted, turn-key marketing solutions partner, Stacey provides strategic thinking and delivers seamless integration, flawless execution, and demonstrated ROI to drive sales.
100
Net Promotor Score
Inc.
Inc 5000 Best Places to Work
5.0
Clutch Rating
4.9
Google Review
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